About

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Andreia has been working in Marketing and Communications for the past 20 years. As the Design Director for Lynn University and freelancer for various clients in South Florida and abroad, she has lead strategic design initiatives such as the the branding and visual design for the Final Presidential Debate of the USA hosted at Lynn University, Lynn 2020 Strategic Plan and the new brand for Arts, Culture & Ideas that promoted the cultural offerings of Lynn University. At Lynn, Andreia oversaw all design aspects of the University’s marketing and communications collaterals, including: The University’s magazine, annual reports, print and electronic campaigns, advertising, social media graphics, student recruitment, alumni outreach, fundraising and various revenue generating material that unified the University’s message.

Andreia has a successful track record developing and implementing multi-faceted marketing efforts in a fast paced, nimble environment. She has strong strategic thinking and planning skills, and a demonstrated ability to create projects that positions and elevates the perception of her clients among its multiple constituencies. Andreia has a deep understanding of traditional and new media, and a comprehensive understanding of the communication design process from creative conception through implementation and evaluation. Andreia holds a bachelor’s degree in Graphic Design, coursework in Journalism and an MBA in International Business. She speaks English, Spanish and Portuguese fluently.

Skills:

  • Imaginative designer with passion for bringing client’s visions to life
  • Experienced hands-on designer with a BS in Graphic Design and an MBA in International Business
  • Extensive experience working with multiple Marketing and PR teams
  • Estimating, managing production budgets and developing vendor relationships
  • Scouting locations, casting, hiring photography crews and managing photo shoots
  • Hands-on award winning designer from conceptualization, layout, solid production skills and client communications
  • Fluent in English, Spanish and Portuguese
  • Proficient in Adobe Creative Suite, Illustrator, InDesign, QuarkXpress, WordPress, Keynote, Power Point and Microsoft Office
  • Experience managing photo databases with over 10,000 records
  • Experience working with project management tools
  • Well-organized. Creative.
  • Assisted executing social media plans
  • Solid experience in art direction, production and branding
  • Organized, self-driven
  • Managed a team of designers and production artists in a fast paced environment, ensuring quality and productivity
  • Skilled in retouching, prepress, quality control, vendor management, negotiating, invoicing, preparing quotes and managing workflow
  • Created project estimates and scope of work, developed timelines, allocated resources, implemented project plans and most importantly, maintained synergy amongst the team with her organizational and communication skills